| B.R.F. / MILAN INTERNATIONAL FURNITURE FAIR 2005 |
B.R.F, a company with a strong identity, has always tried to bring together emotion and functionality to create an original living landscape in continual evolution. B.R.F aim is to have its products follow the animistic process of an object, a process that spontaneously arouses emotions in us and which enables us to establish whether we "like" a product or not. The company does not want to answer a primary need, but we believe that life can be "redesigned", starting with the products that surround us every day, to make it a little more enjoyable and cheerful. B.R.F believes that colour isn't the style of a movement but it is among the fundamental dimensions of our life, therefore fundamental to our project. Objects speak the language of form and function through their chromatic surfaces. This resulted in B.R.F's concept "colour is life". They are looking into the future with confidence. They are willing to interpret with understanding the language of contemporary life, observing the values, lifestyles and patterns of behaviour that cause any changes: the needs, dissatisfactions and ambitions of people that make it possible to outline a reasonable scenario of our lifestyle.
At the 2005 presentation the company will be showing a new project created by Massimo Iosa Ghini, international designer. Leo the stool with a gas regulation system or with sviwel base. This stool was the result of a profound study in comfort and manufactured in polyethilene, various colours.
The chaise-loungue Ercolina was created by Paolo Grasselli with the idea of an object, which changes its function in a second. In its vertical position the
Ercolina has a sinuous sculpture-like form. When placed horizontally its function as a chaise-longue is revealed. Although Ercolina appears to be more of a showpiece, its purpose is authenticated by its ergonomic qualities when in use.
Also, B.R.F. design lets everybody see others in up-to-date version. Presents Baia, sofa of 2004 to high componibility on the project by Jacob Pringiers, , Smile armchair with swinging mechanism base by Marko Macura and Big Betty Boom revolving armchair by Marco Maran.
B.R.F.
Loc. S. Marziale, 21
53034 Colle Vl d'Elsa (SI)
Tel. +39 0577 929418
Fax +39 0577 929648
www.brfcolors.com
|
|
|
